Behind the Build: What’s Your Plan B?

PROJECT CREDIT: NSW Government road-safety activation delivered through Studio Malt. My involvement was as a developer while working at Studio Malt. This is not presented as a Juicy Digital client project.

n

Digital meets the real world

n

What’s Your Plan B? was a Progressive Web App used onsite at major sporting events including State of Origin and Thunder / Sixers Big Bash games. The experience needed to work online or offline and feel more like a game than a conventional information site.

n

The quiz logic

n

WordPress was used to manage the underlying content while the quiz randomised 10 questions from a larger JSON question pool. Four core questions required correct responses to progress, and a result matrix mapped answers to a participating sports player at the end of the experience.

n

Technology

n

• Progressive Web App
• Online / offline behaviour
• WordPress CMS
• JSON data
• Randomised quiz logic
• Result matrix
• CSS keyframe animation
• Onsite event deployment

n